Exam Code: Analytics-Con-201
Exam Name: Salesforce Certified CRM Analytics and Einstein Discovery Consultant
Certification Provider: Salesforce
Corresponding Certification: Salesforce Consultant
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Salesforce Analytics-Con-201 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Data Layer25%- Identify the right data sources and data flows for CRM Analytics
  • 1. Describe use cases for Data Prep (Dataflows and Recipes)
  • 2. Describe how Salesforce objects map to CRM Analytics
  • 3. Define datasets
- Implement and configure the right data transformations
  • 1. Use Data Prep actions
  • 2. Identify and resolve data sync issues
Topic 2: Security10%- Determine security and sharing settings
  • 1. Describe how Salesforce security is applied in CRM Analytics
  • 2. Implement row-level security
Topic 3: Analytics Dashboard Configuration25%- Configure dashboards
  • 1. Set up dynamic dashboards
  • 2. Apply query filters
  • 3. Configure bindings
Topic 4: Analytics Dashboard Design20%- Design and build CRM Analytics dashboards
  • 1. Apply design best practices
  • 2. Describe the use cases for Visualforce and Lightning components
  • 3. Use Lenses and Dashboards
Topic 5: Einstein Discovery20%- Implement Einstein Discovery
  • 1. Integrate predictions into CRM Analytics dashboards
  • 2. Configure and deploy Einstein Discovery models
- Describe Einstein Discovery concepts
  • 1. Identify the use cases for Einstein Discovery
  • 2. Explain the model building process
  • 3. Interpret model results

Salesforce Certified CRM Analytics and Einstein Discovery Consultant Sample Questions:

1. Cloud Kicks (CK) has a dashboard that is still showing 10 former account managers. CK has since expanded, and some have moved from their former roles. CK wants the dashboard to reflect current account managers and stay up to date as new team members join.
How should the CRM Analytics developer accomplish this?

A) Build a report and get notified when a new account manager joins, and then edit the dashboard to add the account manager.
B) Create @ Watchlist and when the number of account manager updates, update the dashboard to reflect the same.
C) Use a Repeater Widget that updates automatically as the data flows through the system.


2. Universal Containers (UC) is using CRM Analytics to create two datasets.
* Dataset A: Contains a list of activities with an "activityID" dimension and a "userID" dimension
* Dataset B: Contains a list of users with a "userID" dimension
UC wants to delete all activities from Dataset A related to users in Dataset B.
How should the CRM Analytics consultant help UC achieve this?

A) Use the recipe node "delete" and set "userID" as the deletion ID.
B) Use the combination of recipe transformations: "join" and "filter".
C) Use the "update" transformation and utilize the "filter" node.


3. The CRM Analytics consultant at Universal Containers (UC) has set up data sync for the Salesforce Opportunity object with the Amount currency field added. This is being used in multiple datasets and dashboards, as UC is a multi-currency organization.
The currency used in Salesforce records is set up in GBP but the data on the dashboard is converting to USD.
Conversion logic is not set up on any of the recipes.
Why is the currency converting?

A) The ANS local currency is set up as USD.
B) The Integration User currency is set up as USD.
C) The org corporate currency is set up as USD.


4. What are various ways to incorporate blank space in a CRM Analytics dashboard?

A) 1. Increase the dashboard granularity via columns, and use blank columns.Use pages to break content into multiple tabs.
B) 1. Use the "Cell Spacing" layout property.2. Increase the dashboard granularity via columns, and use blank columns.
C) Use the "Fine" row height option in layout properties, and use blank rows,Use the "With Spacing" row height property.


5. CRM Analytics users at Cloud Kicks are granted access to an app with specific dashboards. When trying to download a specific widget, they are unable to do so.

A) The users have access to the dashboard but not the dataset.
B) The permission set for the users is missing the download data permission.
C) The dashboard has been created for internal use and theusers have a view only license.


Solutions:

Question # 1
Answer: C
Question # 2
Answer: B
Question # 3
Answer: C
Question # 4
Answer: B
Question # 5
Answer: B

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